Finally, a good use of AI? Coca-Cola's new ad is a branding …
WEBMar 13, 2023 · It's also made, partly, using AI. This new ad comes a year after the brand dropped the ball with its Coca-Cola Dreams campaign and rival Pepsi trolled the soft drink in its own ad, Better With Pepsi. But the Coca-Cola's new Masterpiece commercial (watch it below) is the real thing.
Coca‑Cola Invites Digital Artists to ‘Create Real Magic’ Using New AI ...
WEBMar 20, 2023 · Digital creatives around the world can use a first-of-its-kind AI platform to generate original artwork with iconic creative assets from the Coca‑Cola archives.
6 Ways Coca-Cola Uses Generative AI For Advertising & Marketing
WEBDec 27, 2023 · Discover how Coca-Cola uses generative AI for a chatbot with local search results, lead capture, experiential marketing, and OOH advertising.
The Amazing Ways Coca-Cola Uses Generative AI In Art And Advertising
WEBSep 8, 2023 · Discover how Coca-Cola is revolutionizing the worlds of art and advertising with generative AI, blending human creativity with machine intelligence for stunning campaigns.
Coca-Cola Harnesses Power of AI to Deliver Holiday Magic
WEBConsumers can visit CreateRealMagic.com to generate digital greeting cards by reimagining iconic Coca‑Cola images and characters through the creative prism of AI tools. Personalized cards can be downloaded, emailed to family and friends, or …
What Coca-Cola’s generative AI experiments mean for the brand’s …
WEBDec 5, 2023 · In the year since OpenAI debuted ChatGPT, generative artificial intelligence (AI) has captivated trend watchers across advertising, technology and culture at large. Among consumer brands, the generative AI charge has been led by one of the industry’s most storied names, Coca-Cola.
Coca-Cola Launches Real Magic Brand Platform, Including …
WEBSep 29, 2021 · The “Real Magic” platform includes a new design identity for the Coke Trademark—which includes Coca‑Cola, Coca‑Cola Light/Diet Coke and Coca‑Cola Zero Sugar—anchored by a fresh expression of the Coca‑Cola logo.
Create Real Magic: Inside Coca-Cola’s First AI-Powered Campaign
WEBMar 21, 2023 · The Coca-Cola Company has partnered with OpenAI and Bain & Company to launch a groundbreaking AI platform called “Create Real Magic,” which enables digital creatives to generate original artwork using iconic …
Coke asks consumers to generate art with new AI platform
WEBMar 21, 2023 · Coca-Cola unveiled an artificial intelligence (AI) platform that is the first of its kind to combine OpenAI's GPT-4 and DALL-E technologies, per a company blog post. “Create Real Magic” was developed through a partnership between OpenAI …
Real #AI "Magic" from the marketing team at @Coca-Cola
WEBCoca-Cola is the first major brand that used AI in their latest commercial 🤯 The new campaign from Coca-Cola features a combination of film, 3D, and Stable Diffusion, which is deep...
Skip to content