Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

With Batman Day coming up, plenty of companies are revealing new toys and collectibles inspired by the heroes and villains of Gotham City. And perhaps no new reveal is more intriguing than Mattel's ...

As DC prepares to celebrate Batman’s 85th birthday with a whole bunch of celebrations and experiences, Mattel announced it ...

Mattel has announced new Harley Quinn and Poison Ivy Barbie dolls to celebrate Batman’s 85th Anniversary. It’s the 85th anniversary of Batman, and there’s no better way for fans to celebrate ...

Every year, DC Comics celebrates the Caped Crusader with Batman Day. This year — the year Batman turns 85 — the day is ...

Batman Day 2024 officially kicks off on September 21st and there will be a lot of fun promotions and product releases for ...

ARGOS has revealed its top toys list for Christmas 2024 with fewer than 100 days left until Christmas day. The list contains ...

Luckily, leading retailer Argos has done all the hard work for you by revealing its list of must-have toys for 2024. The list ...

For more information about Walmart’s 2024 Top Toys List, visit: Walmart.com/TopToys, and start shopping the exclusive Barbie ...