Brazil’s online gambling craze may be hitting consumer spending
Soccer-mad Brazilians have fallen hard for online sports betting, yielding a boom of interest from foreign gambling companies ...
Halloween shoppers hunt for early deals while total spending eases, survey shows
Consumers started shopping for Halloween decor and costumes well before October this year, taking advantage of special events ...
Agency leaders debate how the Fed’s interest rate cut will impact advertising budgets
On Wednesday, the Fed slashed interest rates for the first time in four years, cutting the benchmark rate by half a ...
From Diwali to Christmas: how should advertisers celebrate key cultural moments?
With Diwali, Thanksgiving, Hanukkah and Christmas all fast approaching, advertisers are gearing up for a surge of celebratory ...
Marketing Automation Tech: Using Customer Data For Restaurant Revenue Growth
Automate the right message to the right customer at the right time to drive increased visits, higher average checks and ...
China's flagging economy — and Kanye West — give each other a helping hand
The American rapper's unexpected China concert boosted local spending, which the government desperately needs but has ...
Peloton’s Comeback Marketing Plan: Less Bike, Fewer Promotions, More Men
Peloton’s chief marketing officer has a strategy to get the beleaguered fitness company back on track: Don’t talk only about ...
Is the American Consumer Finally Done Spending?
In this Bloomberg Originals mini-documentary, we explain why the post-pandemic shopping spree could be coming to an end.
Disney's plans to future-proof its TV business could help kill the cable bundle even faster than expected
The pay-TV bundle will lose even customers in the coming years as Disney's plan to protect its TV business cannibalizes cable ...
GlobeSt.com7h
Consumers turn to Convenience Stores Amid Tepid Growth in Personal Income
Retail chains like 7-Eleven, Sheetz, and Buc-ee's are increasingly favored by consumers.
AFP on MSN23h
US accuses social media giants of 'vast surveillance'
A years-long analysis shows that social media titans engaged in "vast surveillance" to make money from people's personal ...
Marketing12h
Ethics and Social Media Influencers: What Consumers Expect
Most people are OK with social media influencers' promoting products—as long as the influencers actually use those products, according to recent research from Influence.co. The report was based on ...