Odeeo has secured $5 million to expand its global operations and improve its non-intrusive audio ads for mobile games. The ...

Mike Walsh, formerly VP of Integrated Marketing for Europe at VICE Media Group, has been named Director of Marketing at LADbible Group, effective immediately. In this new role, Walsh will ...

AppsFlyer has teamed up with Unity Ads to introduce its integration with Privacy Sandbox on Android. Working closely with Google’s Android Sandbox team, AppsFlyer has also unveiled one of the ...

Leading data activation, curation and identity platform Audigent, today announces a global integration with AI-powered ...

Snapchat has announced it is expanding its ad offerings to capitalise on recent growth in its advertising business, with the launch of Sponsored Snaps. Traditionally, the Snapchat inbox has been ...

Nando’s has introduced a massive inflatable bottle of PERi-Ketchup in Shoreditch, London, to celebrate the launch of their ...

Old El Paso has launched its ‘Turn It Up’ campaign, aiming to boost Gen Z interest in its latest Street Vibes range. Supported by a £1.1m investment, the ‘Turn It ...

Rewarded user acquisition (UA) has been around for over 10 years and has been a secondary strategy in the mobile gaming ...

D Mobile has tapped into the excitement of football’s transfer deadline day over the weekend. Created by the creative agency ...

Zynga has exited its web3 project, Sugartown, selling it to a newly established company called D20. In a statement, posted on ...

Virgin Media O2 (VMO2) has appointed Rachel Swift as its new Brand and Advertising Director, succeeding the outgoing Simon Groves. Swift will assume her new role at the end of ...

EE has announced it aims to “gamify the nation” by launching the world’s “biggest playable arcade” at Brighton Pier and Wembley Stadium on 7. With the participation of Sidemen ...